There is a role for marketers in almost every sector of the modern economy, including consumer goods companies; consumer services and retail organisations; industrial companies; strategic consultancy; banking, insurance and professional services and travel, tourism, sport and entertainment. UNSW Marketing graduates have a consistently excellent employment record and you'll find many amongst the leaders of industry in Australia and overseas.
The course is designed to challenge and stretch you intellectually in a way that is rewarding, stimulating and exciting. Importantly, it also aims to equip you for the job market, both immediately after graduation and in the longer term, by developing knowledge and a skill-set that allow you to adapt and be flexible in your future career.
Common forms of employment on graduation include:
- Brand and product management
- Customer service management
- New product planning
- e-business marketing
- Logistics and distribution
- Retail management
- Advertising, direct marketing and public relations
- Marketing research
- Management consultancy